Published April 25, 2019 By Jeff Desjardins
In just the last decade, the marketing world has been dramatically transformed.
Spending on digital media surpassed television ads in 2017, and now global digital spend is anticipated to top $333 billion this year.
As a result, today’s entrepreneurs and small businesses are starting to think about marketing in almost exclusively digital terms – and to have a successful online strategy, it’s important to see the data on what tactics are actually working.

​When the average American spends over five hours glued to their smartphone every day, you know that it’s become their primary “screen”. That’s 2.5x time spent on mobile than desktops per month. With desktops relegated strictly to the workplace, nearly every other online activity is accomplished with ease on mobile devices.  Read More

Interested in learning more about Online Marketing?  I will be teaching a class on February 7th and April 4th, 6PM-8PM, in Auburn at the PSA Career Center, 1919 Grass Valley Hwy, Auburn, PSA CC Rm 110, (Directions)

Here is a brief intro to the course:

Internet/Social Marketing
​The purpose of this course is to awaken the business owner and manager to sharing ideas with other staff.  You may know all the right ways to service a customer, however, are you sharing that knowledge with your employees via an employee manual or direct training?  It is common to hear complaints regarding the way a customer is treated.  This course will help you rethink how you and your employees deal with customers.

Please  "Register Now" to sign up for this FREE class!!