by Somi Arian | Published on Sep 3, 2018
For the past few years, Somi has done extensive research on the consumer behaviour in the digital environment. She has put all of her findings into a half hour documentary, featuring industry leaders from The Economist, Marie Claire, Bentley, Jaguar Land Rover, Steinway and Gary Vaynerchuk, to name but a few. Watch the trailer and register to gain access to the full documentary, which will be sent to you via a password protected link.
More and more consumers are using social media as well as their mobile devices to shop for items before they purchase. In an article on Internet Retailer, consumers are turning to social websites as well as site like Gooogle Shopper to find pricing for products before they purchase.
The recent numbers show just how much people are embracing the internet and using e-commerce to buy goods and services.* The online shopping halo effect of all those smart phones and smart tablets purchased since Christmas that augment “traditional cyber sales”, (desktop, laptop), are starting to show an up-tick in consumer use. As Marketers and merchants continue to make the online shopping experience better and easier, more consumes will undoubtedly switch to this mobile environment. -jdognet